Sedulo Group Case Studies

Mapping Telecom Product Distribution Across the EU

Sedulo Group April 3, 2025

The Situation A European telecom provider engaged Sedulo Group to conduct research on the sales, offering, and distribution footprint of a telecommunications product across more than 30 European countries. The client needed to determine: Whether the product was being offered or installed in specific European markets, with priority placed on the Netherlands, Germany, and Belgium. Whether any Dutch entities (subsidiaries

Preparing for Competitive Market Entry through Strategic Wargaming

Sedulo Group April 2, 2025

Background A leading medical aesthetics company sought to prepare for a significant competitive disruption: the anticipated entry of a rival global manufacturer into the U.S. market. The client understood that this competitor’s entry would be accompanied by assertive marketing, differentiated product claims, and a well-funded commercial strategy, threatening to erode its market share and customer loyalty. To defend its position

Capturing Market Growth: How Validated TCO & ROI Insights Helped a Global HCM Leader Outperform Competitors

Sedulo Group March 29, 2025

A global HCM leader partnered with Sedulo to benchmark total cost of ownership (TCO) and ROI, fortifying its market offer against competitors. Our validated intelligence enabled the client to refine messaging, pricing, and value proposition, driving accelerated growth and outperforming the competition

Digital Solutions Company Strengthens Competitive Positioning with Real Voice-of-Customer Insights

Sedulo Group March 26, 2025

Sedulo strengthened a digital solutions firm’s positioning with a targeted Voice‑of‑Customer Loss Survey. The program combined quantitative and qualitative intelligence to uncover decision criteria, competitor perceptions, and customer pain points, resulting in insights that directly informed product and messaging strategies

Empowering Strategic Planning Through Competitive Intelligence

Sedulo Group March 16, 2025

Background A leading health information technology network, operating within a dynamic and innovation-driven healthcare ecosystem, needed greater visibility into how its top competitors were evolving. The organization was facing heightened market complexity, with peer companies expanding service portfolios in areas such as Prior Authorization, Specialty Medications, and Real-Time Prescription Benefits. Leadership sought to address several critical strategic questions: What capabilities

Staying Ahead of the Pack: How Sedulo’s Competitive Intelligence Gave a Leading Pet Food Brand the Edge

Sedulo Group February 25, 2025

In the highly dynamic pet food market, Sedulo equipped a leading brand with deep CI throughout its brand planning cycle. Leveraging competitive benchmarking and primary market insights, the brand secured a sharper strategy and positioned itself decisively ahead of rival offerings.