How a Leading SaaS Player Used Adapt to AI to Reposition for a Disrupted Future

Sedulo GroupCase Studies

When a global SaaS leader in legal tech faced mounting pressure from AI-native disruptors, they turned to Sedulo Group for answers. Through the Adapt to AI framework, Sedulo uncovered critical blind spots, surfaced strategic vulnerabilities, and helped the client reposition with confidence. In just eight weeks, the organization moved from fragmented concern to a unified, AI-informed strategy, ready not just to defend its market, but redefine it.

Competitive Intelligence

Cooperative-Owned Company Strengthens Its Strategy with Competitive Intelligence from Sedulo Group

Sedulo GroupCase Studies

When heightened competition threatened a coop-owned business, Sedulo delivered a multi-phase deep-dive CI initiative. Leveraging stakeholder interviews and primary research via its Persistent Source Network™, the team validated real-time intelligence and unearthed key competitive threats and opportunities. Leadership gained clarity to anticipate rival moves and enhance strategic positioning.

Demand-Driven SKU Rationalization for a Global Food Manufacturer

Sedulo GroupCase Studies

Background A leading global food manufacturer faced challenges with an increasingly complex product portfolio, resulting in operational inefficiencies, diluted brand focus, and suboptimal profitability. Traditional SKU rationalization methods, which focused primarily on internal financial metrics, had failed to capture the full strategic value of each product. The client sought a more holistic, data-driven approach to optimize their SKU portfolio without …

Mapping Telecom Product Distribution Across the EU

Sedulo GroupCase Studies

The Situation A European telecom provider engaged Sedulo Group to conduct research on the sales, offering, and distribution footprint of a telecommunications product across more than 30 European countries. The client needed to determine: Whether the product was being offered or installed in specific European markets, with priority placed on the Netherlands, Germany, and Belgium. Whether any Dutch entities (subsidiaries …

Preparing for Competitive Market Entry through Strategic Wargaming

Sedulo GroupCase Studies

Background A leading medical aesthetics company sought to prepare for a significant competitive disruption: the anticipated entry of a rival global manufacturer into the U.S. market. The client understood that this competitor’s entry would be accompanied by assertive marketing, differentiated product claims, and a well-funded commercial strategy, threatening to erode its market share and customer loyalty. To defend its position …

Capturing Market Growth

Capturing Market Growth: How Validated TCO & ROI Insights Helped a Global HCM Leader Outperform Competitors

Sedulo GroupCase Studies

A global HCM leader partnered with Sedulo to benchmark total cost of ownership (TCO) and ROI, fortifying its market offer against competitors. Our validated intelligence enabled the client to refine messaging, pricing, and value proposition, driving accelerated growth and outperforming the competition

Voice of Customer

Digital Solutions Company Strengthens Competitive Positioning with Real Voice-of-Customer Insights

Sedulo GroupCase Studies

Sedulo strengthened a digital solutions firm’s positioning with a targeted Voice‑of‑Customer Loss Survey. The program combined quantitative and qualitative intelligence to uncover decision criteria, competitor perceptions, and customer pain points, resulting in insights that directly informed product and messaging strategies

Empowering Strategic Planning Through Competitive Intelligence

Sedulo GroupCase Studies

Background A leading health information technology network, operating within a dynamic and innovation-driven healthcare ecosystem, needed greater visibility into how its top competitors were evolving. The organization was facing heightened market complexity, with peer companies expanding service portfolios in areas such as Prior Authorization, Specialty Medications, and Real-Time Prescription Benefits. Leadership sought to address several critical strategic questions: What capabilities …