Entering a new market without the right intelligence is a costly risk. Learn how Sedulo Group equips companies with deep competitor, customer, and market insights to build confident, data-driven market entry strategies
Cooperative-Owned Company Strengthens Its Strategy with Competitive Intelligence from Sedulo Group
When heightened competition threatened a coop-owned business, Sedulo delivered a multi-phase deep-dive CI initiative. Leveraging stakeholder interviews and primary research via its Persistent Source Network™, the team validated real-time intelligence and unearthed key competitive threats and opportunities. Leadership gained clarity to anticipate rival moves and enhance strategic positioning.
Demand-Driven SKU Rationalization for a Global Food Manufacturer
Background A leading global food manufacturer faced challenges with an increasingly complex product portfolio, resulting in operational inefficiencies, diluted brand focus, and suboptimal profitability. Traditional SKU rationalization methods, which focused primarily on internal financial metrics, had failed to capture the full strategic value of each product. The client sought a more holistic, data-driven approach to optimize their SKU portfolio without …
Digital Solutions Company Strengthens Competitive Positioning with Real Voice-of-Customer Insights
Sedulo strengthened a digital solutions firm’s positioning with a targeted Voice‑of‑Customer Loss Survey. The program combined quantitative and qualitative intelligence to uncover decision criteria, competitor perceptions, and customer pain points, resulting in insights that directly informed product and messaging strategies
Staying Ahead of the Pack: How Sedulo’s Competitive Intelligence Gave a Leading Pet Food Brand the Edge
In the highly dynamic pet food market, Sedulo equipped a leading brand with deep CI throughout its brand planning cycle. Leveraging competitive benchmarking and primary market insights, the brand secured a sharper strategy and positioned itself decisively ahead of rival offerings.
Gaining a Competitive Edge in the Food & Beverage Industry with a Four-Year Partnership with Sedulo Group
Over a four-year partnership, Sedulo Group equipped a leading food company with timely, validated intelligence across key segments, from dairy to frozen foods. Through competitor monitoring, M&A analysis, and tailored insights, the client sharpened its strategy, optimized operations, and maintained a strong competitive position in a dynamic market.
Retail Segment Leader Raises $200M with Competitive Intelligence
A retail-segment leader preparing for a major market entry lacked the deep, validated intelligence essential for confident decision-making. Sedulo Group conducted two targeted studies, first mapping the new market’s size, competitors, partners, trends, and barriers, then delivering a detailed competitor deep-dive examining channel exclusivity, contract terms, and operational models.