A global technology company partnered with Sedulo Group to gain validated, actionable intelligence on competitor pricing, packaging, and value propositions across payments, identity, and compliance. Through targeted buy-side research and strategic analysis, Sedulo delivered detailed insights into competitor strategies and product differentiation. As a result, the client optimized pricing, sharpened its value propositions, and strengthened internal alignment, driving improved market performance and competitive advantage.
Digital Solutions Company Strengthens Competitive Positioning with Real Voice-of-Customer Insights
Sedulo strengthened a digital solutions firm’s positioning with a targeted Voice‑of‑Customer Loss Survey. The program combined quantitative and qualitative intelligence to uncover decision criteria, competitor perceptions, and customer pain points, resulting in insights that directly informed product and messaging strategies
Global Retail & Supply Chain Giant Masters the Go-To-Market Challenge
A Global 2000 retail and supply‑chain leader partnered with Sedulo to prepare for entry into a high-stakes EMEA market post-sanctions. Through a blend of public-source analysis and primary interviews with U.S. firms experienced in navigating the market, Sedulo identified legal, regulatory, partner selection, and entry-path best practices.