BUSINESS & FINANCIAL SERVICES

Deep Experience Delivering Business Insights

In service-based industries, establishing competitive advantage goes far beyond adjacent industries where competition is at the product or platform level. Sedulo works with leading business services companies to help them understand their competitors’ delivery models, servicing strategy, pricing, market positioning, SLAs, and more, enabling them to establish competitive advantage.

Combining Traditional & Innovative Research Methodologies

By combining deep industry knowledge, a vast network of global industry experts, and our unique blend of primary and secondary research, Sedulo’s team applies strategic analysis to deliver actionable competitor and market insights.

CASE STUDIES

COMPETITOR PROFILES

When a previous client allowed its understanding of key competitors to grow stale, the client re-engaged Sedulo to conduct competitive research of four key companies. Learn how Sedulo conducted comprehensive open-source intelligence gathering as well as interviewed competitor sources to deliver up-to-date insights on each of the competitors’ offerings.

BUYER PERSONAS

A market leader in the legal space was facing significant market changes and needed to obtain an up-to-date and comprehensive understanding of their buyers. Learn how Sedulo helped the client define each of their buyer personas, and delivered actionable insights on each persona’s needs, responsibilities, decision process, pain points, and more.

VOICE OF CUSTOMER

In order to better understand customer desires and decision-making drivers, along with competitor offerings, an international segment leader engaged Sedulo to conduct a Voice of Customer study. Learn how Sedulo interviewed competitors’ clients to gain direct insights on both customers and competitors.

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