The Situation A global technology company with a stronghold in the enterprise segment was seeking to strengthen its performance in the small-to-mid-market (SMM) space. While large enterprise deals followed expected patterns, outcomes in the SMM segment were less predictable, revealing a need to better understand the buying behaviors and competitive dynamics influencing those decisions. Leadership engaged Sedulo Group to uncover: …
Pharma Leader Sharpens Metabolic Innovation and Launch Readiness with Targeted Intelligence
Facing intensifying competition in the metabolic therapeutics arena, the pharma leader needed clear foresight into biosimilar threats, innovation pipelines, and competitor launch tactics. Through early-warning monitoring, primary intelligence, and deep landscape reporting, we helped them anticipate market shifts, align internal decision-makers, and fortify their leadership ahead of emerging disruptions.
Buy-Side Research Uncovers Competitive Truth Behind Emerging Market Entrant
When a rising competitor began making bold AI-centric claims, our client knew words weren’t enough, but facts were missing. Through buy-side research, we exposed that behind the AI messaging was an offshore manual data entry engine, arming the client with truthful insight to sharpen positioning, arm sales, and challenge false narratives.
Top 10 Pharma Company Strengthens Global Hematology Strategy with Sedulo’s Long-Term CI Partnership
A top pharmaceutical company partnered with Sedulo Group to leverage pharma competitive intelligence and outmaneuver competitors in a high-stakes product launch.
Competitive Intelligence Powers Strategic Response to Social Commerce Disruption
Entering a new market without the right intelligence is a costly risk. Learn how Sedulo Group equips companies with deep competitor, customer, and market insights to build confident, data-driven market entry strategies
Strategic Intelligence Strengthens Market Entry in New Product Vertical
The Situation A well-established technology provider pivoted into a new product vertical and quickly encountered a need for sharper positioning against a key incumbent. With hypotheses around competitor pricing and customer sentiment already forming internally, the company required third-party validation and deeper competitive insight to guide its marketing and sales strategy. To confidently move forward, the client partnered with Sedulo …
Pricing & Packaging Insights Help a Global Tech Leader Outperform Competitors
A global technology company partnered with Sedulo Group to gain validated, actionable intelligence on competitor pricing, packaging, and value propositions across payments, identity, and compliance. Through targeted buy-side research and strategic analysis, Sedulo delivered detailed insights into competitor strategies and product differentiation. As a result, the client optimized pricing, sharpened its value propositions, and strengthened internal alignment, driving improved market performance and competitive advantage.
Pharmaceutical Leader Advances Parkinson’s Therapies with Competitive Intelligence
Sedulo crafted an early-warning monitoring program for a pharma leader focused on Parkinson’s stage therapies. Through secondary intelligence (press releases, clinical data) and primary interviews with competitor personnel, the team flagged key R&D moves, enabling the client to pivot proactively in a fast-evolving treatment space
Fortune 500 Company Gains Competitive Edge with Competitor Pricing Analysis
When heightened competition threatened a coop-owned business, Sedulo delivered a multi-phase deep-dive CI initiative. Leveraging stakeholder interviews and primary research via its Persistent Source Network™, the team validated real-time intelligence and unearthed key competitive threats and opportunities. Leadership gained clarity to anticipate rival moves and enhance strategic positioning.
Strategic Intelligence Equips Cardiovascular Client to Navigate Market Disruption from New Entrants and Generics
A U.S.-based biopharmaceutical company faced competitive pressure from upcoming cardiovascular product launches and looming generic entry. Sedulo Group delivered targeted intelligence on competitor strategies, generic threats, and market vulnerabilities through a customized monitoring program. Armed with these insights, the client implemented counter-launch tactics, adjusted pricing and distribution, and protected its market position