A global technology company partnered with Sedulo Group to gain validated, actionable intelligence on competitor pricing, packaging, and value propositions across payments, identity, and compliance. Through targeted buy-side research and strategic analysis, Sedulo delivered detailed insights into competitor strategies and product differentiation. As a result, the client optimized pricing, sharpened its value propositions, and strengthened internal alignment, driving improved market performance and competitive advantage.
Digital Solutions Firm Strengthens Market Positioning with AI Competitor Assessment
A digital solutions provider turned to Sedulo Group to gain deep insights into two key competitors in the AI market to sharpen its positioning and messaging. Through a tailored competitive assessment, including buy-side research, pricing analysis, and GTM intelligence, Sedulo delivered clear, actionable findings. Armed with this intelligence, the client refined its strategy, strengthened its differentiation, and elevated its market presence.
Pharmaceutical Leader Advances Parkinson’s Therapies with Competitive Intelligence
Sedulo crafted an early-warning monitoring program for a pharma leader focused on Parkinson’s stage therapies. Through secondary intelligence (press releases, clinical data) and primary interviews with competitor personnel, the team flagged key R&D moves, enabling the client to pivot proactively in a fast-evolving treatment space
Fortune 500 Company Gains Competitive Edge with Competitor Pricing Analysis
When heightened competition threatened a coop-owned business, Sedulo delivered a multi-phase deep-dive CI initiative. Leveraging stakeholder interviews and primary research via its Persistent Source Network™, the team validated real-time intelligence and unearthed key competitive threats and opportunities. Leadership gained clarity to anticipate rival moves and enhance strategic positioning.
Strategic Intelligence Equips Cardiovascular Client to Navigate Market Disruption from New Entrants and Generics
A U.S.-based biopharmaceutical company faced competitive pressure from upcoming cardiovascular product launches and looming generic entry. Sedulo Group delivered targeted intelligence on competitor strategies, generic threats, and market vulnerabilities through a customized monitoring program. Armed with these insights, the client implemented counter-launch tactics, adjusted pricing and distribution, and protected its market position
Cooperative-Owned Company Strengthens Its Strategy with Competitive Intelligence from Sedulo Group
When heightened competition threatened a coop-owned business, Sedulo delivered a multi-phase deep-dive CI initiative. Leveraging stakeholder interviews and primary research via its Persistent Source Network™, the team validated real-time intelligence and unearthed key competitive threats and opportunities. Leadership gained clarity to anticipate rival moves and enhance strategic positioning.
Embedded Competitive Intelligence Program Powers Oncology Rare Disease Launch
To support a successful oncology product rollout, Sedulo implemented a fully integrated CI program. Designed for launch-readiness, it provided real-time, actionable insights across commercialization stages, from competitive launches to positioning strategy, helping the client stay steps ahead of industry shifts
Capturing Market Growth: How Validated TCO & ROI Insights Helped a Global HCM Leader Outperform Competitors
A global HCM leader partnered with Sedulo to benchmark total cost of ownership (TCO) and ROI, fortifying its market offer against competitors. Our validated intelligence enabled the client to refine messaging, pricing, and value proposition, driving accelerated growth and outperforming the competition
Digital Solutions Company Strengthens Competitive Positioning with Real Voice-of-Customer Insights
Sedulo strengthened a digital solutions firm’s positioning with a targeted Voice‑of‑Customer Loss Survey. The program combined quantitative and qualitative intelligence to uncover decision criteria, competitor perceptions, and customer pain points, resulting in insights that directly informed product and messaging strategies
Staying Ahead of the Pack: How Sedulo’s Competitive Intelligence Gave a Leading Pet Food Brand the Edge
In the highly dynamic pet food market, Sedulo equipped a leading brand with deep CI throughout its brand planning cycle. Leveraging competitive benchmarking and primary market insights, the brand secured a sharper strategy and positioned itself decisively ahead of rival offerings.