A global technology company partnered with Sedulo Group to gain validated, actionable intelligence on competitor pricing, packaging, and value propositions across payments, identity, and compliance. Through targeted buy-side research and strategic analysis, Sedulo delivered detailed insights into competitor strategies and product differentiation. As a result, the client optimized pricing, sharpened its value propositions, and strengthened internal alignment, driving improved market performance and competitive advantage.
How a Leading SaaS Player Used Adapt to AI to Reposition for a Disrupted Future
When a global SaaS leader in legal tech faced mounting pressure from AI-native disruptors, they turned to Sedulo Group for answers. Through the Adapt to AI framework, Sedulo uncovered critical blind spots, surfaced strategic vulnerabilities, and helped the client reposition with confidence. In just eight weeks, the organization moved from fragmented concern to a unified, AI-informed strategy, ready not just to defend its market, but redefine it.
Capturing Market Growth: How Validated TCO & ROI Insights Helped a Global HCM Leader Outperform Competitors
A global HCM leader partnered with Sedulo to benchmark total cost of ownership (TCO) and ROI, fortifying its market offer against competitors. Our validated intelligence enabled the client to refine messaging, pricing, and value proposition, driving accelerated growth and outperforming the competition
Information Security Experts Win with Sedulo Group Battlecards
By developing detailed battlecards for three key competitors, Sedulo equipped an information security firm’s sales team with insights into pricing, packaging, roadmaps, messaging, and feature comparisons, enabling more confident rebuttals and a sharper competitive edge.
Gaining a Winning Edge: Financial Services Company Leverages Sedulo for Unmatched Competitive Insights
A leading risk and compliance solutions firm needed fresh, reliable insights to update its competitive intelligence framework. Sedulo re-engaged with a strategic, multi-channel approach, leveraging stakeholder interviews across departments and a deep technical teardown to evaluate competitor products, infrastructure, features, and pricing.